January 15, 2009

Boring?! Me?!

Yes, you heard me right.

If you never hit your goals – you`re boring. Your product not a success – why are you aiming to be remarkable? If people aren’t discussing your products, your services, your cause, your movement or your career, there’s a reason.

The reason is that you’re boring and you’re probably boring on purpose (I can see your anger already at this). You have boring pricing because that’s safer and easier to justify, because you dont really believe in your product. You have a boring location because to do otherwise would be nuts. You have boring products because that’s what the market wants. That boring staff? They’re perfectly well qualified…

You don’t get unboring for free. Remarkable costs time and money and effort, but most of all, remarkable costs a willingness to be wrong.

Take the chance to be wrong, too expensive, too out there. Hire staff who are smarter than you are. Friends who tell you when you are wrong.

Take the chance to be remarkable. Who knows – you might shoot for exceptional next…

3 Comments on “Boring?! Me?!

Almo Lubowski
January 15, 2009 at 7:30 pm

I heard something interesting today and it relates to goals and striving to achieve something in life, defined possily as “success”. The speaker said that setting goals and striving for something all the time actually means we are paddling against the stream of our purpose. If we surrender, not give up as some may call it, to the river of our life purpose we connect to our source and expanded spiritual self and all our dreams and desires come to us more easily as we are only able to attract when we are aligned in this way. So maybe setting goals and striving for something isn’t always the way to go. So at the risk of sounding like a lazy stoner of sorts – Go with the flow – literally!

January 15, 2009 at 8:21 pm

I love the article, mostly cos well I can relate…to the above comment…most ppl dont know how to go with that INNER voice, which directs your flow…many people conform to a social norm of doing what is expected of them, like after school I studied law, thinking it would get me the best job…as most ppl I knew were nerds and academics…but surrendering to my purpose meant doing something that was totally unheard of by my peers…it raised eye brows, I got alot of comments like- ” be realistic” And a year and a half later of staying true to my flow, I’m finally experiencing constant job satisfaction- and did not go the boring route of being a lawyer..

Urban Ninja
January 15, 2009 at 8:41 pm

thats awesome sarona. indeed, i am with almo on this one and i can contest to going with what is your purpose. dont fight your purpose, but when you have that moment of realisation to what your purpose is, you should make the choices to get you there, because if you just slack towards it, you could be missing out on changing peoples lives for good, forever. when your mind is open your dreams and desires come naturally, but when we look at nature, the very force that keeps nature going is the need to survive. Brett, the plant guru, and all around great guy, always says about his plants when they bounce back from the dead that “it wants to live bra”


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